by UEFA - 12/02/2014

2018-21 UEFA club competition licensing rights sales

To mark the start of the licensing rights sales process for the 2018-21 UEFA club competitions, UEFA confirms that the sale of licensing rights for the following product categories will begin in February 2017:

  • Official collectibles partner (stickers and trading cards)
  • Official licensed watch partner

In order to receive further information about the individual packages of licensing rights available, interested parties must either send an email to, or contact Daniel Hammond, Senior Licensing and Promotions Manager at TEAM Marketing (+41 41 368 1751) no later than Friday, 17 February 2017.

The worldwide sales of all UEFA club competition licensing rights will be carried out by TEAM Marketing AG on UEFA's behalf. Further announcements regarding the launch of subsequent licensing product categories will follow in due course.

UEFA launches tender processes for official matchballs

UEFA is inviting bids for a number of categories in the sports sector for its major competitions, including the official matchball. Offers are invited from suitably qualified suppliers in the following areas:

UEFA EURO 2020 (and various other national team competitions)

  • Official matchball and potential to acquire footwear rights
  • Onsite merchandising
  • Top Executive Programme (TEP) kit assistance scheme

UEFA Champions League, UEFA Super Cup, UEFA Futsal Cup finals and UEFA Youth League

  • Official matchball
  • Branded apparel and onsite merchandising

UEFA Europa League

  • Official matchball, branded apparel and onsite merchandising

Full details on the tender process and how to submit bids can be found here

UEFA announced today that it has reached an agreement with Univision Deportes, the multimedia sports division of Univision Communications Inc., for the exclusive Spanish-language rights in the United States to UEFA's national team competitions during the 2018-22 cycle.

Univision Deportes will provide extensive coverage across Univision Network, Unimás, Univision Deportes Network (UDN) and Galavisión, thereby ensuring full access to UEFA's national team competitions for Spanish-speaking football fans.

UEFA National Team Football 2018-22

The UEFA National Team Football 2018–22 package comprises the following competitions:

• two editions of the newly created UEFA Nations League, including the two UEFA Nations League Final Four tournaments which will be played in June 2019 and June 2021
• the European Qualifiers for UEFA EURO 2020 and the 2022 FIFA World Cup • other international matches involving the national teams of UEFA's member associations

Univision Deportes will show at least one live match per kick-off slot, with most of these games being aired on Univisión and Unimás.

In addition, Univision Deportes will broadcast a daily highlights programme featuring all the footballing action of that day as well as dedicated magazine shows.


UEFA EURO 2020 marks the 60th anniversary of the UEFA European Championship, with matches to be played in 13 host cities across Europe. Univision Deportes will screen all games live, complementing its live coverage with magazine shows and daily highlights during the tournament.

In line with UEFA's platform-neutral approach, Spanish-speaking football fans in the United States will also be able to follow all matches included in the agreement on Univision's digital outlets: and the Univision Deportes application.

Commenting on the agreement, Guy-Laurent Epstein, marketing director of UEFA Events SA, said: "Univision Deportes is UEFA's first announced broadcast partner for the complete 2018–22 UEFA national team football portfolio, including the brand-new UEFA Nations League that will start in 2018.

"The agreement also marks the entry of Univision Deportes into the UEFA broadcast family, a great addition for UEFA, but also especially for football fans in the United States. We are convinced that Univision Deportes will be a great partner for UEFA. Undoubtedly, Univision Deportes will raise the profile of UEFA's competitions and deliver great coverage to its viewers, making this partnership a success both on and off air."


UEFA announced today that long-term UEFA partners BBC and ITV have been awarded the media rights in the UK in a combined deal for both UEFA EURO 2016 and UEFA EURO 2020. The two-tournament deal ensures free to air coverage for every match of the respective tournaments.

"We are delighted to reach an agreement with the UK’s leading free to air broadcasters ITV and BBC. Both partners have in-depth experience of broadcasting the UEFA European Football Championship," said Guy-Laurent Epstein, marketing director of UEFA Events SA, when commenting the deal.

He further added that "of course it is great news for English, Welsh and Northern Irish fans, who will be able to follow their respective teams' performance at UEFA EURO 2016 in an unrivalled manner through BBC's and ITV's cutting edge coverage.

"Finally yet importantly, this deal adds to the coverage and in-tournament excitement for UEFA EURO 2020, where the UK will host a total seven matches: four in Glasgow and both semi-finals and the final taking place in London at Wembley. All in all, this is a very positive agreement for all football fans in the UK."

The agreement covers exclusive live and delayed rights across all BBC and ITV platforms, along with magazine and highlights programs. The extensive distribution for each tournament across the BBC’s and ITV’s linear and digital assets means audiences in the UK will have unparalleled access to every match.     



UEFA today announced an exclusive agreement with the European Broadcasting Union (EBU) for the UEFA EURO 2016 broadcasting rights.

The deal covers 26 European territories*/** and per country ensures free-to-air coverage of a minimum of 23 live matches, as well as dedicated magazine-style shows and highlights programmes. In line with UEFA's platform neutral approach, football fans will also be able to enjoy UEFA EURO 2016 via the internet portals and mobile platforms of these official broadcasters as well as via the relevant EBU members' radio stations.

In addition to the TV deal, an agreement was reached beyond the 26 countries for the radio rights of the event, enabling EBU radio members to offer extensive coverage of UEFA EURO 2016 to European listeners.

Guy-Laurent Epstein, marketing director of UEFA Events SA, said: "We are pleased to extend our long-standing partnership with the EBU and their members with this agreement on UEFA EURO 2016. This deal will provide valuable free-to-air coverage of the tournament across Europe. Having the EBU members on board will help to promote UEFA EURO 2016 in the relevant territories and is highly positive for the development and exposure of European national team football."

* Armenia, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, FYR Macedonia, Georgia, Hungary, Latvia, Lichtenstein, Lithuania, Malta, Moldova, Montenegro, Portugal, Republic of Ireland, Serbia, Slovakia, Slovenia, Switzerland.

** Rights in Azerbaijan have been awarded for 23 live matches on free-to-air only.

Note to editors:
The agreement was negotiated by CAA Eleven, the marketing agency appointed by UEFA to exclusively commercialise the media and commercial rights for European national team football, including UEFA EURO 2016, the European qualifying matches for UEFA EURO 2016, the 2018 FIFA World Cup, the UEFA European Under-21 Championship and other national team competitions.

Continuing with the sales in Asia, UEFA announced today that a deal with Eurosport has been concluded for the 2015 –18 cycle of the UEFA Champions League media rights in Singapore.

Eurosport will ensure coverage of the UEFA Champions League throughout the territory, with the Eurosport channel broadcasting one live match on a Tuesday and one live game on a Wednesday, followed by highlights on both matchnights. Consistent with UEFA's platform-neutral approach, all remaining fixtures will be exploited via Eurosport's digital platforms.

Commenting on the award of these UEFA Champions League media rights, Guy-Laurent Epstein, UEFA Events SA marketing director, said: "UEFA is delighted to announce that Eurosport will be the new home of the UEFA Champions League in Singapore for the 2015–18 cycle. Eurosport is committed to delivering strong coverage of the competition, guaranteeing fans throughout the territory have access to the UEFA Champions League."

UEFA would like to thank incumbent rights holder Singtel for its continued contribution to the competition in Singapore.

Media rights tender to be launched in Italy and Germany for UEFA EURO 2016 and UEFA EURO 2020 respectively.

UEFA wishes to notify interested parties of the launch of the sales process for the media rights to UEFA EURO 2016 for exploitation in the territory of Italy. The sales process will be effected initially by means of an Invitation to Tender (“ITT”) process, starting Monday 13 April 2015, under which qualified media content distributors will be invited to submit offers for the available rights prior to the bid submission deadline on Tuesday 12 May, 12.00CET.

UEFA wishes to notify interested parties of the launch of the sales process for the media rights to UEFA EURO 2020 for exploitation in the territory of Germany. The sales process will be effected initially by means of an Invitation to Tender (“ITT”) process, starting Tuesday 14 April 2015, under which qualified media content distributors will be invited to submit offers for the available rights prior to the bid submission deadline on Wednesday 13 May, 12.00CET.

Both sales processes will be administered by CAA Eleven Sàrl, UEFA’s exclusive marketing agency for the exploitation of certain media and commercial rights relating to its national team competitions. All enquiries in respect of the acquisition of the above rights should therefore be directed to CAA Eleven Sàrl by emailing

Updates on the progress of these sales processes will be provided on

UEFA is pleased to announce UEFA EURO 2016 broadcast deals for Denmark - where DR and TV2 will cover the tournament - and for Iceland, where Skjarinn will broadcast UEFA EURO 2016.

DR and TV2 will share the right to transmit UEFA EURO 2016 in Denmark, showing each of the 51 matches on a live basis and providing additional tournament coverage through magazine and daily highlights packages.

As a newcomer to the UEFA broadcaster family, Icelandic operator Skjarinn will also screen all UEFA EURO 2016 games live and offer additional coverage of the championship through daily highlights and magazine programmes.

In line with UEFA's platform-neutral approach, all matches will also be available via the respective broadcasters' websites and mobile applications.

UEFA has reached an agreement with Česká Televize for the broadcasting rights for the 2015 UEFA European Under-21 Championship in the Czech Republic. Česká Televize will guarantee extensive live coverage of the tournament as well as comprehensive highlights in the host nation.

An agreement has also been struck for the broadcast rights in Slovakia, with TV JOJ acquiring the exclusive rights to show the tournament across its television, internet and mobile platforms. The Czech Republic will be the host country for the 20th edition of the U21 championship, which takes place between 17 and 30 June 2015.

In addition, UEFA will launch a tender process for U21 finals broadcast rights in Denmark, Finland, Norway, and Sweden on 25 November, with a deadline to receive offers of 11 December. This tender process will be managed by CAA Eleven, UEFA's exclusive marketing agency for its national team competitions. In all other territories, including the other participating countries, the rights will be presented in due course.


UEFA is pleased to announce that FDJ (Française des Jeux) has become the first partner to join the family of UEFA EURO 2016 national sponsors. This partnership concerns the FDJ brand and its lottery activities.




UEFA EURO newsdesk