UEFA announced today that ZDF and Sky Deutschland have been awarded broadcast rights for the 2012-15 UEFA Champions League in Germany. Sky Deutschland has also been awarded media rights for the 2012-15 UEFA Europa League.
Free-to-air broadcaster ZDF joins the UEFA Champions League family of broadcasters and has secured the rights to show live coverage of one game per matchweek including the Saturday final and the UEFA Super Cup. The conclusion of the live match programme will also feature a brief round-up of the night's UEFA Champions League action.
Pay television operator Sky Deutschland has acquired the rights to broadcast all UEFA Champions League games on a live and delayed basis as well as the rights for Tuesday and Wednesday highlights programmes.
In addition, Sky Deutschland's successful acquisition of the UEFA Europa League encompasses all matches on a live and delayed basis as well as highlights. Sky Deutschland has increased its UEFA Europa League rights compared with the current cycle to include the second-pick live game on an exclusive basis. This acquisition by Sky Deutschland, combined with that of the UEFA Champions League, guarantees comprehensive coverage of all German teams in European competitions across the Sky Deutschland platform.
The UEFA Europa League rights for a live match window and a highlights programme on a free-to-air channel are still available and an announcement will be made shortly regarding the next steps.
In line with UEFA's platform-neutral approach, the rights will also be exploited on the internet via ZDF's website www.zdf.de and via Sky Deutschland's website www.sky.de as well as through their respective mobile portals.
Commenting on the award of UEFA Champions League and UEFA Europa League media rights, UEFA said: "UEFA is delighted to announce ZDF as its future free-to-air rights holder in Germany. The ZDF deal will ensure great access to the competition for football fans throughout the country.
"UEFA is also pleased to announce the incumbent pay television operator Sky Deutschland as its partner through to 2015 for both competitions. Sky Deutschland's commitment to high quality production as well as comprehensive matchnight coverage continues to be a key element of European football coverage in Germany."
UEFA values the incumbent free-to-air rights holder Sat1's continued commitment throughout the current term, which concludes at the end of the 2011/12 season.
TEAM Marketing is the exclusive marketing agency of UEFA for the exploitation of certain media and commercial rights relating to the UEFA Champions League, UEFA Super Cup and UEFA Europa League.
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